Our hero ingredient

Fermented

beta-lactoglobulin

BLG (beta-lactoglobulin) is the most bioactive fraction of whey, one of the highest-quality, most digestible proteins known. We make ours through precision fermentation instead of from cows. Same proven protein, far cleaner source.

Lactose-free

Animal-free

No hormones

Ultra-pure

More sustainable

What the research shows

We read the research because we lived the problem. NUR is the clean, easy protein we always wanted, and could never find.

We're not a lab. We just needed this to exist.

We read the research because we lived the problem. NUR is the clean, easy protein we always wanted, and could never find.

TRUSTED BY ENDURANCE CHAMPIONS.

Irina Mititenko

4× Olympian · 2× London Marathon Winner · Berlin Marathon Winner

“After years in elite endurance sport, I know that consistency in recovery matters just as much as consistency in training. NUR gives me an easy way to add protein to my day without the heaviness of a traditional shake.”

Claudia Dreher

TOKYO MARATHON WINNER · 3× COLOGNE MARATHON WINNER · GERMAN MARATHON CHAMPION

“The best routines are the ones you actually stick to. NUR combines protein and hydration in a format that fits naturally into an active day. Simple, refreshing and easy to use.”